Adidas, the silver
medalist behind the well know Nike brand, Adidas is a very well-known company
around the world and very popular so at the position they are at in the world
being in second isn't all that bad after all. This brand is a sports clothing
manufacturer founded in Germany and parent company of the Adidas Group, which
consists of the Reebok Sportswear Company, Taylor Made-Adidas Golf Company, and
Rockport, Inc. Without their specialized sports footwear (soccer cleats),
Adidas also produces products such as bags, shirts, watches, eyewear, and goods
for other spots such as basketball, volleyball, running, cricket, and etc. In
Europe, Adidas is the largest manufacturing company in sportswear but in the
whole global race it falls second behind Nike, Inc. Founded in 1948 by Adolf
Dassler, following the split of Gebrüder Dazzler Schuhfabrik between him and
his older brother Rudolf. Rudolf years later established the company well known
as Puma, which was one of the early rival of Adidas. In 1949, Adidas is now currently
home based in Herzogenaurach, Germany, as well as Puma. The company's clothing
and shoe designs typically feature three parallel bars, and the same motif is
incorporated into Adidas's current official logo. The "Three Stripes"
were bought from the Karhu Sports in 1951. The company revenue for 2011 was
listed at 11.99 billion in Euros now that’s a lot of money… in Europe of course.
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